The Form & Function of a High-Converting Homepage

The entrepreneurial spirit…

is pretty amazing.

Business owners are some of the strongest, most dynamic, and effective people I know..

But there’s a dark side to entrepreneurship as well.

The most damaging part being when we get too caught up in this drive to succeed and our identity becomes intertwined with the results instead of the journey.

When we’re in that place where we tie our happiness and sense of worth to our accomplishments, it can be really difficult to look at our practices with an objective viewpoint.

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Marissa LawtonComment
The Single Misguided Belief Preventing You From Marketing Your Private Practice

The entrepreneurial spirit…

is pretty amazing.

Business owners are some of the strongest, most dynamic, and effective people I know..

But there’s a dark side to entrepreneurship as well.

The most damaging part being when we get too caught up in this drive to succeed and our identity becomes intertwined with the results instead of the journey.

When we’re in that place where we tie our happiness and sense of worth to our accomplishments, it can be really difficult to look at our practices with an objective viewpoint.

Read More
Marissa LawtonComment
The 7 Website Mistakes that are Costing You Therapy Clients

There’s no getting around it…

in 2019 you need a website.

Believe me, no one uses The Yellow Pages anymore. And, even if you give someone your business card, it goes straight into the person’s purse or wallet never to be seen again. Today, if someone is seeking even the most basic of informtion about your practice, like trying to remember your address or check your business hours, they are pulling out their phone and looking you up online.

The truth is, your website is one of the marketing features of your practice that has the most potential.

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Marissa LawtonComment
COACHING EPISODE: ideal client, brand message, & blogging

Starting a private practice…

brings up all kinds of questions.

And while there’s definitely something to listening and following experts in the field, sometimes these leaders are a bit further removed from our struggles.

In contrast, learning from your peers can bridge this experience gap and give you a change to get ideas that are more appropriate for your stage of practice-building.

This is especially true when it comes to finding marketing strategies that work for you and your practice - even as a newbie.

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Marissa LawtonComment